
AI-Powered Product Data Enrichment for BigCommerce
BigCommerce powers serious ecommerce operations. Lasso matches that scale with AI that handles complex catalog structures, B2B pricing tiers, and multi-storefront product management.

Built for BigCommerce operations
Handle complex B2B catalogs, multi-storefront management, and enterprise-scale product data with AI.

Import Complex Catalogs
Import products from any source. AI handles custom fields, categories, and complex B2B product hierarchies automatically.

Enrich for B2B Buyers
AI generates detailed technical specifications, professional product documentation, and SEO content that B2B customers expect.

Sync to All Storefronts
Push enriched products to multiple storefronts with channel-specific content and pricing via API.
See it in action.
50 products in under 2 minutes.
- Watch our CEO list a batch of new products in a real-world scenario.
- Create a clean product schema from an old Excel template.
- Start from a messy supplier document with missing product data.
- See AI automatically map, enrich, and upload everything to the store.
- Book a demo and we'll run the same workflow on your own data.
Why BigCommerce merchants choose Lasso
Built for serious ecommerce operations. Your product data management should match that scale.
Handle complex catalogs
Manage thousands of SKUs with custom fields and categories without the manual overhead.
Multi-storefront sync
Keep product data consistent across multiple storefronts while customizing content for each channel.
B2B-ready content
Generate detailed technical specifications and professional documentation that B2B buyers expect.
Price list support
Manage price lists and B2B pricing tiers alongside your enriched product data.
Enterprise-grade workspace.
An intuitive, Excel-like editor built for complex catalogs. Real-time collaboration across your team with full control over thousands of SKUs.

AI agents for B2B catalogs.
AI agents run in parallel, pull verified web data, and automatically generate detailed technical specs, professional documentation, and SEO content.

Multi-storefront sync made simple.
Integrate fast via API, manage team permissions, and keep all your storefronts perfectly in sync with channel-specific content and pricing.

Save hundreds of hours per week.
Put an end to manual data entry.
Complete technical specs and professional documentation that B2B buyers need to make purchasing decisions.

Update thousands of products across all storefronts simultaneously by automating enrichment and publishing.

SEO-optimized content drives stronger visibility in traditional and AI-powered search across all channels.

Frequently asked questions
Everything you need to know about using Lasso with BigCommerce.
Yes, Lasso can manage product data across multiple storefronts, allowing you to maintain consistent base data while customizing content for each storefront.
Absolutely. We support B2B-specific features including price lists, customer group pricing, and the detailed technical specifications B2B buyers expect.
Lasso connects via the BigCommerce API. We support both the V2 and V3 APIs, enabling full product management including variants, custom fields, and channel assignments.
Yes, Lasso works great with headless setups. We enrich your product data, which your headless frontend can then consume via the Storefront API.
Lasso was a huge help in building the dataset for our shopping assistant pilot.
We appreciated how fast and intuitive the tool is - the team got up and running with it right away. The output quality is high, and features like the AI reasoning log and the ability to run different types of agents have been genuinely useful. Support via Slack was responsive and the team addressed every request we had almost immediately.
Dominik Dvořáček
CTO, Biano.cz
