Insights, guides, and updates from the Lasso team to help you master your product data.
E-commerce data scraping powers competitive intelligence, price monitoring, and catalog building—but it comes with legal complexity and data quality challenges. This guide covers when scraping makes sense, how to stay compliant, and why enrichment often delivers better results than scraping alone.
Jiri Stepanek
Websites implementing schema markup see 20-35% higher click-through rates. This guide walks through implementing product structured data step by step, following Google Search Central requirements, with testing procedures and tips for using enriched product data to improve schema quality.
Jiri Stepanek
Uber Eats introduced a new AI Cart Assistant in beta for grocery delivery. For e-commerce teams, it is a concrete signal that agentic shopping is moving from demos into everyday checkout behavior and data operations.
Jiri Stepanek
AI checkout is no longer a novelty. New payments data shows consumers are increasingly open to AI completing purchases, which makes data quality and operational safeguards the new competitive edge for retailers.
Jiri Stepanek
Translation gets the words right. Localization gets the experience right. This guide covers what ecommerce teams need to adapt beyond language — measurement units, sizing conventions, cultural tone, regulated claims, and category-specific terminology for each market.
Jiri Stepanek
Google AI Mode and AI Overviews are reshaping how shoppers discover products. This guide breaks down what stays the same in ecommerce SEO, what changes, and why structured product data now beats blog content for shopping queries.
Jiri Stepanek